DAY 2: And now for the product (drum roll...)!
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Posted by: Moderator Æ
11/07/2000, 00:05:59

Edit

OK, you've given us some ideas for how such a product might work. Now I'd like to get your reactions to the actual product idea.

Here is the product concept:

"Guardian Angel One-Step Alcohol Test is a 2-minute saliva screening test for estimating blood alcohol levels. The test is a small paper strip that you place under your tongue for just 5 seconds. It is simple to use, and compact enough to carry with you all the time."

"The test indicates blood alcohol concentrations of 0.04% and greater, and is 99.99% accurate. The

product will be readily available for consumer purchase in liquor and convenience stores, at $0.99 per two-test pack.."

What are your initial reactions to this idea? Does it raise any questions for you?

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Replies to this message

----- Reaction
Gianni Nov 07
----- product reactions
Carlos Jimenez Nov 07
----- Response
T.B. Gillespie Nov 07
----- REaction
LS Nov 07
----- product
lisa Nov 07
----- Reactions
rh Nov 08
----- product
AMD1 Nov 08
----- reaction
Zuzu Nov 08
----- concept
Marco Protano Nov 08 +1
---------- Make them hip?
Moderator Nov 08
----- And now for the product
xof Nov 08